First Things First

I am you, You are me.

By Craig Alford

Do unto others as you would have them do unto you. This is such a popular saying. Who wouldn’t want the best for themselves and the people they care about? This old adage is the cornerstone of what the word hospitality is built on.

Hospitality is so versatile it can be formal or informal. It can be the casual visit to the local grocery store or department store, maybe a night out on the town with a loved one. Or it can be a candlelit dinner or weekend getaway (with or without the kids). What makes these occasions special is not only the company you keep but the hospitality you receive – the kind eyes and warm smile to welcome you; the extra steps that aren’t needed but are effortless for the waiter or concierge; or a fond farewell (“see you next time, come back soon”) and you know they really mean it.

This makes it easy when choosing a place to dine or spend the night when you think of that gesture that made you feel like you were by a warm fire in your own home. Yes, the destination or the food you eat matters, but the hospitality is what puts the bow on top.

That’s why I love to come to work every day. I’m filled with excitement that I get to work at a place that is built on hospitality. This means a lot to me that I get to treat people exactly like I would treat my family.

At FirstCarolinaCare, we are hometown people doing hometown business. Highlight the word “home” in that sentence. You are me – we treat everyone with that in mind.

With Medicare being hard to navigate and something we will all need, it warms my heart that we treat people with the same hospitality that we would want for ourselves or our loved ones. We make you feel right at home when you come to our office or one of our seminars, call us on the phone or maybe we get to see you at the grocery store or a community event we support or host. We are there to support the needs of the community, and although it’s our business to know how to help people understand insurance and Medicare, we make knowing you our business.

So drop on by where you will be treated like family. I am you, you are me.

Craig Alford is a Community Outreach/Medicare Advisor with FirstCarolinaCare. He is a homegrown guy with a servant’s heart serving his local community. He is a husband and father of three, loves family and is an avid golfer.

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